My Professional Background
Leadership Vision
Leadership for over 20 years; in multinational structures, high-volume operations, and critical transition periods where uncertainty needs to be managed.
Global Brand Portfolio
Strategic management of multilingual, multinational, and high-performing teams working for global giants such as Google, Meta, TikTok, Amazon, HP and Mango.
Global BPO and Startup Ecosystem
A broad sectoral range, from giant BPO organizations such as Concentrix, CPM International, Teleperformance, and Majorel to dynamic startup and scale-up structures.
Scale and Financial Responsibility
Management experience in Head of Operations and Service Delivery Manager roles; ranging from boutique teams of 15 people to giant organizations of 1000+ people, with 30M$+ annual budget and P&L responsibility.
System and Human Development
It's an approach focused not only on maintaining the current situation but also on improving problematic areas, redesigning operational structures, and developing teams, particularly at the leadership level.
My Journey: Transitions and Transformations
I was born in Izmir in 1981, with what my father described as "a difficult start to life." Yet, despite that challenging beginning, I experienced a very happy childhood, surrounded by love and constantly feeling the strength of family bonds. My youth, from my life at Saint Joseph, where volleyball and friendship were central, to my time at Galatasaray University, was shaped by a strong sense of justice and resilience, which now form the foundation of my coaching approach.
Barcelona: Building Roots with Love and Career
In 2004, I came to Barcelona not only for my master's degree but also to build a future with the person I loved. For five years at Arkas, I tried to cope with the stress of being the only foreigner in the environment while also striving to prove myself professionally and develop my skills. At the same time, I was trying to adapt to a new culture and a life in new languages, and I can say that I succeeded in all of these, even though it took time and effort. However, the health problems I experienced in 2010 were my body's "stop" signal. I put my academic and professional ego aside and started selling printers to printing companies by phone for HP at CPM. This project was a calm and pleasant harbor at the time, but it was also the first major ego test of my career. I discovered that true balance lies in peace. And that choice I made that day shaped part of my career in Barcelona.
Motherhood and Global Leadership
In 2012, as I learned the patience of parenthood with the birth of my son, I simultaneously evolved into a leader managing 1,000-person operations for giants like Google, Meta, and TikTok. Our decision to separate from my husband in 2018 was a mature transition, one that preserved the shared world we had built with love and respect for our son.
Today, I Am Here...
Over 20 years in Barcelona, I experienced the challenges of rooting myself as an immigrant, the endless lessons of motherhood, and the mandatory yet valuable solitude brought by the pandemic. I navigated numerous thresholds, from the chaotic growth pains of the startup world to the high stress of managing massive operations. Today, I leverage all these profound life experiences to guide you on your own transformation journey.
I am a thought partner who combines 20 years of operational leadership experience with professional coaching methods, transforming the complexity of transition processes into strategic clarity.
My Identity as a Coach and Mentor
A Guide Fueled by Experience
Beyond academic knowledge, I approach situations with practical wisdom gained from crises I personally managed, the large teams I built, and my own life's pivotal moments.
A Strategic Listener
I serve as a bridge, capable of simultaneously understanding the results-oriented language of the corporate world and the human need to pause and breathe.
A Calm Companion
Instead of being swept away by chaos, I am an objective mirror by your side, helping you find that "alignment" between your mindset and your goals.
An Action-Oriented Partner
I don't just raise awareness; I transform that awareness into a concrete, actionable, and sustainable roadmap with management reflexes.